At Personal we are dedicated to creating meaningful experiences that connect Talent with valuable opportunities. Recently we organized an exclusive Business Breakfast centered around the theme “Demosio Anatomija” (The Anatomy of Attention). The event exceeded expectations with registrations tripling in just a few hours. This highlighted the strong demand for insights on how to capture and retain audience attention in today’s information-saturated world. Due to overwhelming interest we also hosted an online version of the event expanding the conversation to a broader audience.

Throughout both the in-person and online sessions we explored how audience behavior is influenced by their choices and how personal Talent can effectively engage them. Emilija Antanavičiūtė an expert in consumer behavior shared powerful insights explaining that “audience attention is limited” and it is crucial for influencers and brands to recognize this in their communication strategies. The discussions emphasized the importance of authenticity, the role of influencers as trusted “shortcuts” and how simplicity and clarity in messaging can significantly enhance engagement. These insights are critical for any personal Talent looking to thrive in a rapidly changing digital landscape.

The success of both the Business Breakfast and the online event reaffirmed our commitment to fostering genuine, impactful connections between Talent and audiences. As we continue to create opportunities for collaboration and growth we remain dedicated to supporting our partners in producing content that not only captures attention but also builds lasting relationships.